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Call Tracking & Analytics

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Every Call Counts — Turn Conversations into Conversions

In today’s competitive healthcare market, every missed or mishandled call is a missed patient. Most dental, physiotherapy, and chiropractic clinics spend heavily on marketing — but very few track what happens after the phone rings.

At AS Digital, we close that gap.

Our Call Tracking & Analysis service helps you understand where your leads are coming from, how your team handles calls, and what can be improved to convert more callers into patients.

Why Call Tracking Matters for Your Clinic

90% of healthcare appointments start with a phone call. But without tracking, you can’t know which marketing efforts actually drive those calls — or why some calls don’t convert.

Call tracking helps you:

  • Identify which ad campaigns or platforms generate the most calls.
  • Understand staff responsiveness and patient handling.
  • Track call quality, duration, and conversion outcomes.
  • Optimize your marketing spend for real ROI.

It’s not just about getting calls — it’s about making those calls count.

Our Call Tracking & Analysis Services

1. Dynamic Call Tracking Setup

We assign unique tracking numbers to your marketing channels — Google Ads, Facebook campaigns, website, and offline sources — to accurately identify what’s driving calls.

Features:

  • Local BC-based tracking numbers for authenticity.
  • Integration with Google Ads, Analytics, and Meta.
  • Real-time dashboards showing call source and volume.
  • Tracking across multiple locations or departments.

Result: You know exactly which ad, keyword, or page delivered each call.

2. Call Recording & Transcription

We record and transcribe patient calls (in full compliance with privacy laws) to help you monitor quality, staff tone, and missed opportunities.

Benefits:

  • Identify why callers didn’t book appointments.
  • Train your reception staff for better communication.
  • Detect common patient questions or concerns.
  • Capture data for keyword analysis and chatbot scripts.

Result: Improve call handling, patient satisfaction, and booking rates.

3. Missed Call Alerts & Recovery System

Missed calls can mean lost patients — especially in healthcare, where patients often choose the first available provider. We implement an instant missed-call alert system that notifies your team via SMS or email, so they can call back within minutes.

Features:

  • Automated missed call logs.
  • Follow-up reminders.
  • Integration with CRM or appointment software.

Result: Fewer missed patients, faster response, better retention.

4. Call Conversion Tracking

Not every call equals an appointment — but every appointment starts with a call. We track how many calls turn into booked visits, allowing you to measure true ROI from every marketing source.

We analyze:

  • Call-to-appointment conversion rates.
  • Average handling time and drop-off points.
  • Peak call hours and missed opportunities.
  • Campaign-specific conversion performance.

Result: Spend smarter on what brings actual patients, not just leads.

5. Keyword-Level Tracking for Google Ads

For clinics running PPC campaigns, we offer keyword-level call tracking — showing which search terms led to phone calls.

Example:

  • “Emergency dentist near me” → 3 calls
  • “Back pain physiotherapy Coquitlam” → 6 calls
  • “Chiropractor for neck pain Burnaby” → 4 calls

 Result: Better bidding strategies and more relevant ad copy for high-performing keywords.

6. Call Analytics Dashboard

Get a centralized dashboard where you can see all call insights in one place:

Features:

  • Total calls per week/month
  • Call source breakdown (Google Ads, Organic, Facebook, etc.)
  • Call outcomes (booked / inquiry / missed)
  • Staff performance and response rate
  • New vs returning patient calls

Result: Actionable data at a glance, helping you make informed business decisions.

7. Integration with CRM & Marketing Tools

We integrate your call tracking data into your existing systems like:

We analyze:

  • Google Analytics & GA4
  • HubSpot, Pipedrive, or Clio
  • Practice management software (Dentrix, JaneApp, etc.)
  • Meta Ads & Google Ads platforms

Result: Unified patient journey tracking — from ad click to booked appointment.

How It Works

1

Audit

 Evaluate your current call flow and tracking gaps.

2

Setup

Create tracking numbers for each channel and integrate systems.

3

Monitor

Record, analyze, and tag each call by source and outcome.

4

Report

Monthly reports with actionable insights on performance.

5

Optimize

Recommend process improvements and staff training for better conversions.

Industries We Serve

For Dentists

Track which services (cleaning, whitening, emergency, implants) drive the most patient calls.

For Physiotherapists

Identify campaigns bringing patients for back pain, sports injury, or rehab.

For Chiropractors

Learn which keywords and locations generate high-quality leads.

Why Choose AS Digital for Call Tracking in British Columbia

We don’t just track — we analyze, optimize, and help you convert.

Our call tracking system is built specifically for healthcare practices — respecting both compliance and clinic workflow.

With AS Digital, you get:

  • A custom setup for your clinic type (dental, physio, or chiro).
  • Real-time insights into lead quality and call handling.
  • Actionable recommendations to improve conversions.
  • 100% compliance with Canadian privacy regulations (PIPEDA).

We work closely with practices across Vancouver, Surrey, Coquitlam, Burnaby, Langley, and Richmond, ensuring you get accurate local insights.

Ready to Stop Guessing and Start Tracking?

Let’s make every ring coun

With AS Digital’s Call Tracking & Analysis, you’ll finally see what’s working — and where you can grow.

Discover how call insights can help your clinic convert more patients and maximize your marketing ROI.

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